Digital Channel Tour

Welcome to the overview of the TIE Kinetix - Digital Channel Manager Solution. TIE Kinetix helps manufacturers and distributors work more closely, and more profitably, with resellers and retailers; transforming every single electronic connection into an extremely effective and accurate channel for virtual business.

Statistics show that over 98% of consumers orient themselves to products and services via digital or online media. During this time, potential customers gather information from a vast number of digital sources, all of which lead to the decision of what product or service should be purchased and from whom. Timeliness of information is critical.

Because of the variety of potential information sources; manufacturers, distributors and retailers run an enormous risk if there is inaccurate or incomplete information at any touch point. Not having having the right content presented at the right place and time ultimately determines which product a consumer will select. Fragmented information at critical decision points leads to missed opportunity, loss to the competition, and negative impacts to the bottom line.